You whip a line of lightning energy at a creature you can see, forcing it to make a Strength save. If the target fails, it's pulled up to 10 feet in a straight line closer to you. If this pull brings it within 5 feet of you, it also takes 1d8 lightning damage.
The spell's damage die increases by one at levels 5, 11, and 17.
^ abc"Lightning Lure." Sword Coast Adventurer's Guide, by Steve Kenson, Wizards of the Coast LLC, 2015, pp. 143.
^"Cantrips for Sorcerers, Warlocks, and Wizards." Sword Coast Adventurer's Guide, by Steve Kenson, Wizards of the Coast LLC and Green Ronin Publishing, 2015, pp. 142-143.